Benefits Of SEO
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Benefits of SEO for small business
The beauty of SEO is that anyone can do it and it’s more accessible than you might think. Instead of paying for traditional print ads or sponsored posts, taking the time and effort to understand SEO basics, and possibly investing in a few tools, can lead to greater long-term value for your business. Here are just a few reasons why you should consider leveraging organic search for your business.
1. Brings in more customers through organic search
53.3% of all web traffic comes from organic search and 60% of marketers state that their highest quality leads come from SEO-engaged customers. Why is that? Because they are searching for a solution, and by being one of the top results you are fulfilling a need.
Ranking on the first page of Google is necessary to be seen by customers. Climbing to the top position can almost double your click-through rate over the number two spot. And claiming a Featured Snippet (top of page element) can help you jump over the number one spot while potentially adding a second way for customers to click into your website.
The volume is there and by ranking for specific search terms you’ll attract the right customers. And by getting your site on the front page, you make your brand highly visible and showcase that you’re a trustworthy resource.
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https://youtu.be/2r_Y6jRPR08