The Ecosystem Strategy: Turning Fleeting Attention into Compound Ownership
Move from Views to Wallets: Stop measuring success by impressions. Focus on "conversion to owned channels" (email, Discord, private apps).
Layer Your Revenue: Don't choose between ads or subs. Run ad-supported "reach" content to feed into your ad-free "premium" tiers.
The Wisdom Premium: Use AI to handle the 80% of your production that is repetitive, so you can charge 10x more for the 20% that requires your unique human judgment.
Control the Rails: Whenever possible, use your own checkout and your own data. The more distance you put between yourself and the platform's rules, the safer your income becomes.
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